I was the design lead on a team that launched interactive iOS/Android apps for Good Housekeeping magazine. The brand previously published static PDFs of their print issues, which resulted in a poor user experience and mediocre download rates, so my team was tasked with translating & enhancing their print content for digital tablet platforms.

I oversaw the design & development of their in-app experiences and partnered with stakeholders to produce tablet-exclusive content such as images, videos, and curated playlists. Since launch, the brand's numbers improved and averaged over 100,000 downloads per month.

UI Design, Interaction Design, Art Direction
Back to Top